Posted in: Marketing in United States | Posted: |
We are seeking a talented and dynamic Influencer & Digital Marketing Manager to join our team. As the Influencer & Digital Marketing Manager, you will be responsible for developing and executing influencer marketing strategies to drive brand awareness and engagement. You will also oversee all digital marketing initiatives, including social media, email marketing, and content creation. If you have a passion for influencer marketing, digital advertising, and driving results, we’d love to hear from you!
Responsibilities:
Develop and implement influencer marketing strategies to amplify our brand reach and drive engagement
Identify, recruit, and manage relationships with influencers that align with our brand values and target audience
Create compelling influencer campaigns that drive brand awareness, product adoption, and sales
Collaborate with cross-functional teams to develop and execute digital marketing campaigns across various channels, including social media, email marketing, and content creation
Track and analyze the performance of influencer campaigns and digital marketing initiatives, providing regular reports and insights to optimize results
Stay up-to-date on the latest influencer marketing and digital advertising trends and best practices
Manage influencer contracts, negotiations, and deliverable expectations
Monitor and respond to influencer and customer feedback, ensuring a positive brand experience
Requirements
Minimum of 3 years of experience in influencer marketing and digital advertising
Retail/Apparel Experience is a PLUS
Proven track record of developing and executing successful influencer marketing campaigns
Solid understanding of social media platforms and their respective advertising capabilities
Excellent written and verbal communication skills, with the ability to craft compelling content and engage with influencers and customers
Strong analytical skills with the ability to track and measure campaign performance
Experience managing influencer relationships and contracts
Highly organized with the ability to manage multiple projects and meet deadlines
A creative thinker with a passion for driving results and staying ahead of industry trends
Benefits
Competitive compensation packages
Medical, Dental, Vision, FSA
Retirement Savings Plan Match
Annual Salary $60,000- $80,000